metarouter

    4 min read

    5 Practical Ways to Boost E-Commerce Growth

    By Yetunde Abass on 6/25/20 10:49 AM

    Guess how many visitors to e-commerce sites actually make a purchase? Less than three percent. This means that retailers have to maximize every opportunity to increase revenue from current buyers and bring in new customers. 

    Topics: lower latency website performance website optimization ecommerce
    1 min read

    The True Impact of Page Load Time

    By Laurel Brunk on 6/22/20 4:19 PM

    *Photo by Praveen kumar Mathivanan on Unsplash. Infographic is based off of this great article by Viki Green. You can download a PDF to share. 

    Topics: lower latency website performance website optimization
    4 min read

    The Hidden Key to Website Optimization

    By Dave Paprocki on 5/20/20 9:30 AM


    A recent survey by Kissmetrics revealed that 79% of online shoppers unhappy with website performance are less likely to buy from that same site in the future. 

    Topics: lower latency seo optimization website performance website optimization
    7 min read

    Is tag bloat hurting your business?

    By Kayly Lange on 11/27/19 11:27 AM

    Tags go by a lot of different names in the tech world. Trackers, beacons, and pixels all mean the same thing: a snippet of code added to a site to collect and send information.

    Easy to set up, they provide important information for the website owners and their third parties, enabling companies to give users the personalized experience that they have come to expect.

    However, the very thing that companies use to help grow their business could actually be chasing their customers away.

    Topics: lower latency tag bloat seo optimization website performance Page Optimization